Write a clear event title
Use the public name of the event. Avoid excessive capitalization, promotional claims, dates or venue names unless they are genuinely part of the title.
iLoveSeattle.org Community Calendar
Publishing Guidelines
Accurate, useful event listings help audiences discover Seattle organizations, venues and experiences—and help search engines and emerging AI tools understand them.
Publish for the audience
The calendar is intended for credible public events that offer people an opportunity to attend, participate or experience something. Publisher accounts are provided to approved organizations and event producers with the expectation that listings will be complete and accurate.
How to create a useful event listing
The publishing form now enforces several of these requirements automatically.
Upload a strong event image
An image is required for every new event. Use a clear landscape image that represents the experience.
- Recommended size: 800 × 600 pixels
- Avoid screenshots and tiny graphics
- Confirm that you have permission to use it
Keep the description clean
Pasted text is converted to plain text to prevent unwanted website formatting. Review the result and use short paragraphs, useful headings and simple lists.
Remove navigation text, mailing-list language, unrelated promotions and anything that does not describe the event.
Check every date and time
For a one-day event, the start and end dates should be the same. The end time must be later than the start time.
If an event genuinely continues overnight or across multiple days, set the correct end date and confirm that the multi-day entry is intentional.
Use recurrence correctly
Enter a class, performance series or repeating program once and use the recurrence settings for its additional dates.
- Do not create a separate listing for every date
- Maximum 100 total occurrences
- Maximum recurrence period: 12 months
- Custom schedules require editorial review
Provide a reliable source link
Link to the organizer’s or venue’s official event page whenever possible. Confirm that ticket, registration and information links go directly to the correct event.
Verify the venue and location
Check the venue name, street address and map location. For online or hybrid events, clearly identify how participation works.
Review before publishing
Publisher events may go live immediately. Review the complete listing—including information transferred by GW Enrich—before you publish it.
Nothing transferred by the extension should be assumed correct without human review.
Before you publish
- The title clearly identifies the event
- The image is clear and properly authorized
- The description contains only useful event information
- Start and end dates are correct
- Start and end times include the correct AM or PM
- Repeating dates use one recurring listing
- The venue, address and map location are accurate
- Registration, ticket and source links work
- The organizer information is current
- You have reviewed every field transferred by GW Enrich